Specials- What are the key success factors in the beauty and wellness industry?

When a client decides to enter your beauty salon, it’s because she wants to see visible results, whether on her face, the firmness of her skin, or the reduction of cellulite. Therefore, it is essential to choose recognised, effective devices known for their proven efficacy and deep action, such as the CELLU M6® Alliance, which is gentle on the skin and non-invasive, offering impressive results. Patented innovation made in France, LPG® technologies allow you to provide high-quality and rejuvenating treatments, backed-up by scientific evidence!

Moreover, these treatments are particularly relaxing, and when combined with LPG®-branded skincare, their effectiveness is prolonged. Our advice to maximise the quality of treatments in your beauty salon: undergo training to fully exploit the advantages and benefits of LPG® technologies and offer ultra-personalised advice to your clients.

No satisfaction without a successful experience! Concretely, your client should feel supported from A to Z, from the assessment stage to her last session. The “last” session can quickly turn into the “session before the next” if your client is satisfied.

But how to offer a positive “Wow” effect? First, by taking the time to listen, with attention and kindness, to the needs and expectations of your client. From diagnosis to protocol compliance, to the complementarity of skincare, everything must be done to ensure that every moment spent in your beauty salon is synonymous with relaxation and well-being.

Sometimes, some clients face a loss of confidence or difficulties in feeling good in their bodies. It’s up to you to be reassuring about LPG® treatments, and provide them with coherent advice on their lifestyle or new habits to adopt.

Managing the Profitability of Your beauty salon: focus on efficiency and support to optimise costs. By opting for effective treatments and recognised innovations, your clientele is guaranteed to get results. By creating a true experience, you multiply customer satisfaction. As Morgan Berthias, an esthetician at MB Concept Cristale Beauté, puts it:

“For my clients, LPG® treatments are particularly enjoyable. For me too, they are less physically demanding than the older generations of treatments. Very effective, they make my clients satisfied and eager to come back to my beauty salon. In the end, LPG® technologies are very profitable because they increase my income while minimising my operating costs since these devices are very reliable!”

You understand it; quality and satisfaction are the keys to a successful business. And to achieve these two pre-requisites, LPG® is your best ally!